How to activate the snow queen card via the Internet. Discount program of "snow queen" stores. Features of using the card

An accumulative discount system operates in the Snezhnaya Koroleva chain of stores. The more the total amount of your purchases, the higher the discount percentage on the discount card.

A discount card is issued if the visitor wishes to make a purchase for any amount in any Snow Queen store. This card entitles you to receive discounts when buying in any Snezhnaya Koroleva chain store in Russia. The basis for obtaining a discount card is the customer's questionnaire completed by the buyer.

All purchases, starting from the first, are credited to the buyer's discount card account. Depending on the accumulated amounts, the buyer is provided with discounts of different levels:

the accumulated amount of purchases the amount of the discount provided to the buyer

  • over 5,000 rubles 3%
  • over 50,000 rubles 5%
  • over 120,000 rubles 7%
  • over 230,000 rubles 10%
  • over 1,000,000 rubles 15%
* Discounts on a discount card are not cumulative with other discounts and are not provided for goods sold at special prices.

The Snezhnaya Koroleva company reserves the right to change the validity period of the discount card and the terms of use at any time without the consent of the card user.

Most retail chains, financial organizations and firms providing various kinds of services hold promotions aimed at attracting new customers and maintaining the interest of existing ones. One of the simplest and most popular ways is to implement loyalty cards. Their use, depending on the conditions indicated by the company, may consist in the provision of discounts or the accumulation of bonus units. Points are awarded for purchases and are applied on subsequent purchases of goods. The Snow Queen Royal Club card is one of the marketing tools offered to customers and allows them to save money when buying.

What is a discount

"Snow Queen" is one of the largest multi-brand clothing chains operating in the territory Russian Federation... The company's products include accessories and clothing for women and men. The network offers two types of cards for existing customers - Royal Club and Gift cards. The second option serves as a standard instrument for purchasing products for a certain amount and is not a means for accumulating bonuses, receiving any discounts or participating in additional promotions.

What is the Snow Queen discount card? The presence of such a tool enables its owner to become a member of the "Royal Club" discount program. This right is granted to those customers who have made any purchase.

Important. Customers of the store are not limited to the minimum purchase amount. In order to receive and subsequently register the Snow Queen card, it is not necessary to make a purchase for a large amount.

How to become the owner of "plastic"

The procedure for obtaining a discount consists of the following steps:

  1. Purchase of goods in one of the chain stores.
  2. Contacting the store cashier or manager with the issue of providing a discount.
  3. Filling out the questionnaire. This action is mandatory and consists in specifying basic information about yourself - last name, first name, patronymic, e-mail box and number mobile phone.
  4. Discount activation.
  5. Direct use of the card that saves shoppers money.

For reference. The activation of the "plastic" of the "Snow Queen" is a mandatory action in order to be able to purchase goods with an increasing discount.

Actions after purchasing the card

How to activate the Snow Queen card? To perform this action, you will need to send a message from the mobile phone number that was indicated when filling out the questionnaire at the outlet where the buyer applied for a discount. In the SMS field, you must write "SK" and send it to the short number 3299 or + 7-903-767-63-09. If all actions are carried out correctly, a message will be sent as a response stating that the discount is activated and ready to use.

If the consumer subsequently wishes to refuse to participate in the program, it is possible to perform this action also via a mobile phone. To do this, a message with the text "SK REFUSAL" is sent to any of the indicated numbers.

For reference. In the process of activating the discount, sending a message to a short number costs 2.5 rubles, in the second case it is completely free.

Discount scheme

Immediately after the first purchase (after the discount card has been scanned), a record of the total amount of purchases for the entire period of using the discount begins in relation to the client. After reaching each set threshold, the amount of the discount may increase. As a result of making purchases, the total amount is:

  • 5 thousand rubles - 3%;
  • 50 thousand rubles - 5%;
  • 120 thousand rubles - 7%;
  • 230 ths rub. - ten%;
  • 1 million rubles - 15%.

Important information. The term of the club card is unlimited and the buyer can use it for any period.

Accounting for the next purchase will be carried out only if the club card is provided. When using it, it is also necessary to take into account that the accumulation of points occurs for the purchase of any product. If the consumer wishes to apply a discount to receive a discount, you should know that its effect does not apply to the product that takes part in another promotion or a discount is claimed for it.

Personal account and balance check

How to check the balance of the Snow Queen card? To perform this action, the buyer has the opportunity to register on the official website of the network. To do this, you need to do the following:

  1. Go to the official website snowqueen.
  2. Follow the link "Login", which is located in the upper right corner.
  3. Select the "Register" option reflected among others.
  4. Fill out the registration form by entering the required information in the required fields.
  5. Agree with the displayed terms of the agreement, which are the same for all participants in the promotion and are not privately changed.
  6. Click on the "Send" button.

After completing all the indicated actions, you will be logged into account and the user will see a menu common to each participant of the action. To see information about the accumulated units, you just need to go to the corresponding menu "Bonus points". Before such an action in the menu personal account you will need to register the card number in the discount cards section.

Features of using the card

Using the Snow Queen discount, the buyer should have an idea of ​​all the nuances of obtaining and further applying it:

  1. In case of loss of the card, it is possible to restore it. To do this, you need to contact any of the retail outlets of the network, providing an identity document. When performing such an action, the "plastic" that is recognized as invalid will be blocked. All points that were accumulated at the old discount are saved and the consumer will continue to use the discount percentage that he had before the loss.
  2. If during the registration process the buyer does not wish to provide the data about himself that are included in the list of mandatory, the administration of the "Snow Queen" has the right to refuse to provide a discount.
  3. If there is a desire to terminate participation in the loyalty program, no obligations will be imposed on the buyer - both registration and refusal from the discount are voluntary.
  4. On this moment there is no electronic version of the discount for smartphones - the discount is provided upon presentation of the original.
  5. The discount does not apply to registered instruments - the consumer has the right to transfer it to other persons who, on an equal basis with him, can use the possibility of saving and increasing the possible discount.
  6. If you have any questions regarding the use of "plastic", the client of the network can go to the official website or contact the support service by phone 8-800-77-78-999.
  7. The network administration reserves the right to unilaterally change the existing conditions of participation in the loyalty program.

Using the opportunities provided by shopping centers, large chains, companies and enterprises is convenient and beneficial for consumers of goods and services. The Snow Queen's club card is an excellent tool for attracting consumers, which allows any client to accumulate a discount and save more money the more purchases he makes.

"The Snow Queen" is the largest Russian network of multi-brand fashion stores. The opening of the company's first store took place in Moscow in 1998. Today in both capitals and large regional cities more than a hundred stores of the company have been opened.

For more than 19 years of its existence, the Snezhnaya Koroleva company has been successfully developing the format of the prestigious Department Store, providing its customers with all types of women's, men's clothing and high quality accessories within one store, and has already established itself as an expert in the field of trade in outerwear made of leather and fur. the guarantor of quality and a specialist in the provision of services for the formation of style.

Royal Club

Receiving Royal Club Card by making any purchase from 5000 rubles, You become a member of the Royal Club of the Snow Queen chain of stores.

The Royal Club card entitles you to receive discounts on your second purchase at any Snezhnaya Koroleva store in Russia.

All purchases, starting from the first, are credited to your Royal Club Card account automatically when you pay for the purchase. Depending on the accumulated amounts, upon presentation of the Royal Club Card, the following discounts are provided:

At the end of last year, I bought some things in the Snow Queen store, and since the amount of purchases was large, I was given a 3% discount card. I was delighted and decided that next time I could buy more things, because now I had a discount. And then came this next time. I really decided to shop well and chose a lot of things. When I came to the checkout, I immediately took out my card, and here I was disappointed. It turned out that my card was not valid, because before the beginning of 2016 it was necessary to send an SMS to some number to activate the card! I immediately had a question, why did no one inform me about this? In the end, I left empty-handed, as I no longer wanted to buy anything in this store.

Answer from Snow Queen Support Representative of the company 19.04.2016

Good day!
We are very sorry to read about the incident and your impressions. The store employee, of course, had to verbally inform you about the rules for activating the Royal Club Card, which are also located at the checkout of each store and in the booklet that is issued along with the Card.
If you need help or have additional questions, please contact the company in any convenient way: by phone 8-800-777-8-999, by mail: [email protected]- the company's employees will definitely take your appeal into account and help resolve the situation.
Best regards,
Snezhnaya Koroleva retail chain
www.snowqueen.ru

The Snezhnaya Koroleva multibrand clothing store chain is the largest in Russia. The company's high quality products include accessories and clothing for men and women. The organization is recognized as an expert in the trade of leather goods and fur products, as well as in the provision of professional styling services. The assortment of each of the branches of the Snezhnaya Koroleva company allows you to select accessories and things to form a harmonious and fashionable image for any occasion. Customers are also eligible to receive a Royal Club Card and purchase gift certificates and carriers. The second option is usually purchased as a birthday present for relatives and friends.

How to get a card

One of the company's programs is the Royal Club accumulative discount system. Customers who have made a purchase (regardless of the amount) and filled out the questionnaires of club members become members. They are issued a card that provides the privilege of receiving discounts on the second and subsequent purchases in the territory of the Russian Federation.

Attention! A prerequisite for participation is the indication of personal information in the questionnaire, including an e-mail box and a personal mobile phone number.

On the first purchase by scanning the plastic, the amount of the first purchase will be credited to the account of the discount instrument holder. The first calculation does not imply the accrual of a discount. The client will start receiving points for the card number after the second purchase of accessories or clothing.

When the client's expenses amount to 5 thousand rubles, the discount will be 3%. It will grow in proportion to the funds spent in the Snezhnaya Koroleva multi-brand stores.

club card


Gift card

How the program works

As already mentioned, discounts begin to accrue with each payment, starting from the second purchase in automatic mode. The amount of the provided discount upon presentation of the Royal Club card depends on the accumulated amount on the account:

The accumulated purchase amount remains valid for the duration of the Royal Club Program, which is unlimited.

Attention! Bonuses are credited during the calculation only if the Royal Card is provided. They are not cumulative with other types of discount and do not apply to promotional goods, but the value of each purchase, including purchases of products at special prices and other discounts, are credited to the holder's account.

Purchase gift cards and certificates are also not taken into account in the loyalty program, and the funds credited to the souvenir plastic are not credited to the account number of the participant of the Royal Program. It is impossible to become a member of the Club without entering information into the form of the holder of the discount carrier.

If the VIP Club Card is lost, a new carrier will be received upon visiting the store and presenting a passport. In this case, savings from purchases are not lost, but transferred to an open account. The previous plastic will be blocked. When the information specified in the questionnaire does not coincide with the submitted passport data, the client will be refused to restore the card.

Termination of participation in the Royal Program is permissible at any time. The holder also has the right to prohibit the use of personal information and the sending of mailings to the telephone and e-mail. For this, an SMS is sent containing the words "SK refusal" to the number 3299 (the cost of the service is 2.5 rubles). Instead of a short number, + 7-903-76-76-309 is also used. In this case, the commission depends on the tariff of the subscriber's mobile operator.

Card registration

Activate the card is available by sending SMS with the word "SK" without quotes to the number + 7-903-76-76-309, in accordance with tariff plan mobile operator or 2.5 rubles. to the short number 3299. Based on the results of activation, the holder will receive an answer that the plastic has been put into operation and is ready to calculate discounts for purchases.

How to register on the site

On the website snowqueen.ru follow the link "Login" in the upper right corner.

A registration form will appear, the fields of which must be filled in.

Upon completion of registration, agree to the terms of the agreement and the processing of personal data - mandatory criteria. Then click on the "Submit" button.

You will be logged into your account. In the account on the left, the personal account menu will be displayed.

  • The card will be replaced only upon presentation of the passport by the owner during a personal visit.
  • The bonus account will be attached to the new carrier, and the old one will be blocked.
  • Can I transfer plastic to others?

    Yes, because the Royal Card is not personalized. The identity of the buyer is not specified.

    Where to go if you have questions about the balance sheet or the use of a discount instrument?